Job Title: Product Content Research

Location: Noida

Type: Full Time Hybrid ( 2-3 days from office )

Preferred Experience: 1 to 3 years

About the Role:

We are looking for a Product Content Research & Social Media Manager to drive content discovery, analysis, curation, and distribution for maximum impact. If you're passionate about market research, content strategy, and social media trends, this role offers the opportunity to collaborate closely with the SEO Manager, Video and Graphic Editors to enhance content reach and performance.

About HelloPM:

HelloPM is an EdTech platform offering live, cohort-based Product Management program designed to equip aspiring and experienced professionals with industry-relevant skills. We believe in the power of community-driven learning and are on a mission to build a thriving ecosystem where learners engage, grow, and succeed together.

Key Responsibilities:

• Conduct market research to identify trending topics, audience interests, and engagement strategies.
• Collaborate with the SEO manager to develop data-driven content strategies.
• Work with the editor and content team to structure, refine, and optimize content.
• Manage social media content calendars and ensure timely, strategic content distribution.
• Track and analyze content performance to refine strategies and improve engagement.
• Stay updated on platform algorithms and industry best practices to keep content relevant.
• Work with the design team to create visually appealing content assets.

Great to have:

• Strong research and analytical skills to evaluate content trends and audience behavior.
• Experience in SEO, content marketing, and social media strategies.
• Basic design proficiency (Canva, Figma, or similar) to support content creation.
• Ability to collaborate across teams and manage multiple stakeholders.